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October 2021

You Will Soon See Ads In Instagram Shops

All You Need To Know About This New Feature! The Shop Tab of Instagram will now include ads. This feature is still under test in the U.S. Ads can either be a single photo or multiple photos. Only a few retailers such as Away, Boo Oh, Clare Paint, DEUX, Donni...

Google's Link Spam Update is Complete After A Month

Google recently announced that the link spam update is complete. The update that initially began rolling out on July 26th, 2021, is now done rolling out as of August 24th, 2021. It took over a full month for this update to roll out and two weeks longer than Google had...

Google Rewrites Titles -Rankings Are Not Affected

On August 17, 2021, many people noticed Google using header tags (H1s & H2s) rather than meta title tags as titles. A number of people posted their questions and complaints related to this change on various forums and social media platforms. Below are some of the public mentions & the...

Impact Of WordPress Themes On Rankings

Google’s John Mueller has discussed the impact of WordPress Themes Logo on SEO. According to him, rankings are affected when one changes the theme of a WordPress website. The various details that the website themes can determine are as follows: Content display Internal links Page load time Content options Structured...

Simple SEO Guide For New Ecommerce Websites

Wish to improve the search visibility of your eCommerce site? Google Search Central has released new guidelines for developers. In this article, we will brief you with the steps you must follow and also attach the reference links so that you can make a better plan. Google states that –...

All You Need To Know About The Google Titlepocalypse Update!

Google’s new system for generating titles – “Titlepocalypse”, which was supposed to generate titles for about 20% of the web pages in the search results, was not very well received. Many were of the opinion that the search engine giant rushed to roll out a system that they had not...

A Simple Guide To Local SEO Strategy

Have a business that serves a specific location? It is important to develop an SEO strategy that can help you target local customers and rank higher in Google search. While all businesses can benefit from search engine optimization, certain industries, like Professional Service Industry (banks, accountants, attorneys, financial planners, and...

How To Take Advantage Of The Google Page Experience Update

Last month Google Search Central announced via Twitter “a new experience” called Search Console Insights “to help you better understand which content of yours resonates with your audiences.” According to Google – “This experience joins data from both Search Console and Google Analytics with a goal of making it easy...

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