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Social Media Marketing (SMM)

April 25, 2019

Twitter has launched a new tool that lets you know the best time and date to post your video content. According to Twitter, it’s… ..an effort to provide our publishers with more actionable data to help them improve their performance on Twitter. As seen in the chart below, Timing is...

March 11, 2019

Google has finally decided to shut down Google+. Although they announced it last October, the last nail in the coffin will be put on the 2nd of April. Here’s the full FAQ in which Google provides details and updates regarding the shutdown. They have already stopped allowing people from creating...

January 30, 2019

You may have witnessed a sudden drop in the number of subscribers on YouTube. It is because YouTube is actively removing spam subscriptions from its platform. Google said that they regularly check the authenticity of the accounts on YouTube and remove the accounts that look suspicious. It means that they...

November 25, 2018

In order to help YouTube advertisers drive more conversion, Google added new features that combine the power of YouTube’s creative canvas with Google’s machine learning and measurement solution. YouTube advertisers soon will be able to use a wide variety of ad extensions, so that they can provide interesting information and...

August 24, 2018

Facebook has been facing a lot of heat lately for mishandling the data of its users. There were allegations that Russians have used Facebook to subconsciously manipulate US citizens during the elections. So in order to bring more transparency & to whitewash the bad rep, Facebook has released a new...

July 17, 2018

Here are some most important takeaways to implement Pinterest for your business in 2018. There is no longer a PIN limit to business profiles on Pinterest. The order of the keywords does not matter. You can now add as many Pins as you want. Pins from your domains will be more fruitful as compared...

June 28, 2018

Facebook is about to roll out a new feature that will help you understand how your videos are performing. Here’s a screen-shot of the new metrics. This new metric lets you track the reach, retention rate, page insights view and ads reporting view. The best part is that it will...

May 26, 2018

Pinterest has redesigned profile pages for user and brands, with a cover image from a collage of users latest pins. Its a good opportunity for brands to can take advantage of this update and display their best products campaigns, and most pinned items right up front on your profile page....

April 4, 2018

Google has slowly started sending out this email to Google+ page owners which has left quite a few business owners worried. Hello,  It looks like the Google+ page for [business name] has not been used in a while. To simplify your Google My Business listing, we will be removing this...

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